Apple's new products in Ukraine: sales to start at the end of September
Apple's new devices will go on official sale in Ukraine on September 25, 2026, according to Межа.
Ukrainian buyers will be able to purchase iPhone 18 Pro and iPhone 18 Pro Max, as well as the new Apple Watch Ultra 4, Apple Watch Series 12 and AirPods 5. As for the foldable iPhone Duo, it will appear later – at the end of October or early November.
Pre-orders are expected to open on September 18, a week before the start of sales.
Prices for the new products for the Ukrainian market have not been announced yet. However, they will most likely be close to European prices for the corresponding models.