Ukrainian online retailer Rozetka has completed an inventory of goods destroyed as a result of a Russian missile strike on the company's largest distribution center in Brovary. Losses of inventory were estimated at 1.5 billion hryvnias, while the cost of the warehouse complex itself, including equipment, was about $75 million.
Rozetka co-owner Iryna Chechotkina told about this in an interview with hromadske.
According to Chechotkina, the final cost of the destroyed goods was calculated only three months after the attack. The $75 million estimate of the warehouse complex includes the building and the equipment installed in it, but does not include inventory.
The co-owner clarified that none of the destroyed assets were insured against war risks. According to her, Ukrainian insurance companies are not ready to provide appropriate coverage for a business of this scale.
An additional problem for Rozetka was finding new warehouse premises. Chechotkina said that some landlords refuse to cooperate with the company due to fears of new Russian attacks. There was even a case where other tenants opposed the placement of a Rozetka warehouse in a building that the company had already rented.
Despite the difficulties, the retailer continues to find new warehouse space and rebuild its logistics network. Instead of one large distribution center, the company uses smaller fulfillment centers for storage and subsequent distribution of goods. A mandatory condition for using such premises is the availability of a shelter for employees.
The loss of logistics capacity also affected delivery times for orders. According to Chechotkina, the company is gradually reducing delays, although air raid alarms and work stoppages at warehouses and carriers continue to affect the speed of customer service.
Rozetka also proposed that the government simplify reporting and provide for the possibility of deferring tax payments for enterprises affected by Russian strikes. Chechotkina noted that the company had not received an official response to these proposals at the time of the interview.
As a reminder, Rozetka's largest distribution center in Brovary was destroyed on the night of August 5, 2026, as a result of a strike by three Russian ballistic missiles. The employees managed to take cover in a shelter, so there were no deaths or injuries during this strike.
Earlier it was reported that after the loss of the warehouse, Rozetka was forced to lay off some staff and accelerate the transition to a business model with a larger share of sales from third-party sellers through the marketplace.
